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Brett Martinez Named 2023 California Advocate of the Year

October 30, 2023

Santa Rosa, CA – Brett Martinez, president and CEO of Redwood Credit Union, has been named 2023 California Advocate of the Year by the California and Nevada Credit Union Leagues (CCUL). The designation recognizes the contributions Martinez and Redwood Credit Union have made to their members, communities, and the credit union movement. It also recognizes his leadership in advocacy and political action on behalf of the entire credit union industry.

Brett Martinez - President & CEO

Brett Martinez
President & CEO

"It’s been my honor to advocate for credit unions here in California and beyond," said Martinez. "I’m passionate about the credit union movement because it’s about people helping people—elevating financial well-being, and supporting our communities in good times and bad. Whatever the future holds, you can bet we’ll work together to do the right thing to improve lives. That’s what truly sets credit unions apart."

Martinez serves on the Boards of TruStage (formerly CUNA Mutual Group) and the North Bay Leadership Council. He’s the former Board Chair of the Credit Union National Association (CUNA), California Credit Union League, Santa Rosa Metro Chamber, and has served on the boards for CU Direct, Western CUNA Management School, and several local nonprofit and community groups including United Way, and the American Red Cross.

He has been recognized with the Distinguished Service Award by CCUL, the North Bay’s Best Community Business Leader, the North Bay Business Journal’s Latino Leadership Award, and the prestigious Anchor Award from the National Credit Union Foundation, for his exemplary leadership during the 2017 California Wildfires.

Martinez was honored at the California and Nevada Credit Union Leagues’ REACH 2023 event, October 22-26, in Las Vegas, NV.

About Redwood Credit Union

Founded in 1950, Redwood Credit Union is a full-service financial institution providing personal and business banking to consumers and businesses in the North Bay and San Francisco. RCU offers complete financial services including checking and savings accounts, auto and home loans, credit cards, online and mobile banking, business services, commercial and SBA lending, and more. Wealth management and investment services are available through CUSO Financial Services L.P., and insurance and auto-purchasing services are also offered through RCU Services Group (RCU’s wholly owned subsidiary). RCU has more than $8 billion in assets and serves 445,000 members with full-service branches from San Francisco to Ukiah. For more information, call 1 (800) 479-7928, visit, or follow RCU on Facebook, Instagram, Twitter, and LinkedIn for news and updates.